Best Jewelry Store 2018

The results for the Sarasota Magazine Reader’s Choice Award for Best Jewelry Store are in, and we’re grateful to our customers for selecting Carats Fine Jewelry & Watches as the best jewelry store in Sarasota throughout the years! Thank you to all our customers who voted.

Unlike most stores, Carats is a family-owned & operated jewelry store — and we treat every one of our customers like family and their jewelry as if it were our own! At Carats, we believe jewelry shopping should be a fun and relaxed experience. We love what we do, and since we don’t have sales quotas, our customers enjoy their time in our showroom. Our business is built on authentic, personal relationships with repeat clientele. Customers know they can always count on sales integrity, top of the line quality, technical expertise, and transparent pricing, each and every time they visit our showroom.

Our warm and friendly GIA-certified professionals pride themselves on personal service, including same day in-house jewelry repair, concierge diamond services, and pre-owned and new Rolex Watch sourcing. Our engagement ring selection includes every price point, from more modest $1,000 stones up to luxurious 5-carat stones and above. And if you don’t find exactly what you’re looking for, we will source it for you! Using our vast wholesale network, we not only find the perfect diamond, but we even price match online diamond sellers. That means you get the same quality diamond at the price advertised online, with the expertise and personal service that only a neighborhood jeweler can offer.

Stop by our showroom today for a truly different buying experience and to see why Carats is Sarasota’s #1 jewelry store!